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Facebook ads

Today Facebook began displaying advertisements in the “news feed” you see on your home page. Here’s an example of one I saw today

When I clicked on the link in that ad, it took me to a page displaying this video

While a single ad in my news feed is not going to bother me much, I don’t know whether I’d feel the same if there are going to be many of them scattered through the feed. Also, it doesn’t look like this ad has been contextually targeted (unless Facebook knows something about me I don’t?) But I’m sure they have that idea lurking around somewhere.

What was really interesting though was that the ad was being served through DoubleClick which is in the process of being acquired by Google. So all those guys predicting the downfall of Google at the hands of Facebook might want to re-think their arguments a bit! 🙂

Yes, yes I know that’s not precisely what Scoble was saying, but I still think he’s full of hot air. 😛

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